http://kuap.net/2006/02/06/e18-million-to-fon/ Tue, 02 Dec 2008 15:19:30 +0000 http://wordpress.org/?v=2.2.2 http://kuap.net/2006/02/06/e18-million-to-fon/#comment-1331 El Oso, El Moreno, and El Abogado » Blog Archive » Market Viraling, Part II Wed, 08 Feb 2006 02:29:33 +0000 http://kuap.net/2006/02/06/e18-million-to-fon/#comment-1331 [...] It’s not that I think bloggers should not be allowed to earn money. Quite the opposite, but I do think a certain etiquette should be encouraged. Big props to both Rebecca and Ethan for making so clear in their press releases that 1.) they are on the Fon board and 2.) they receive equity and 3.) what their criticisms of the company so far are. Anyone who reads their posts immediately understands where they are coming from. But that is not true of all the Fon press releases I saw. As far as I can tell, Fon is a great company whose success will be bolstered by its talented board of advisors and directors. But I really hope that an institutional policy is put into place which says that all Fon marketers (ie. “bloggers”) that gain money from the company, clearly disclose the fact. It will ensure their success all the more. Otherwise, I’ll find myself skeptical of everything I read about Fon. Does Doc Searls have a stake? What about Om Malik and Pau? [...] […] It’s not that I think bloggers should not be allowed to earn money. Quite the opposite, but I do think a certain etiquette should be encouraged. Big props to both Rebecca and Ethan for making so clear in their press releases that 1.) they are on the Fon board and 2.) they receive equity and 3.) what their criticisms of the company so far are. Anyone who reads their posts immediately understands where they are coming from. But that is not true of all the Fon press releases I saw. As far as I can tell, Fon is a great company whose success will be bolstered by its talented board of advisors and directors. But I really hope that an institutional policy is put into place which says that all Fon marketers (ie. “bloggers”) that gain money from the company, clearly disclose the fact. It will ensure their success all the more. Otherwise, I’ll find myself skeptical of everything I read about Fon. Does Doc Searls have a stake? What about Om Malik and Pau? […]

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